Using premium domain names for marketing a website is still a fairly new concept in India. However, there are a number of savvy companies that are doing this, either by using a generic domain name that exactly represents what their website is about, or by using a premium domain name to brand their website. Here are some of these smart companies and their websites:
Generic domain names – For these websites, you do not even need to go to the website to know what it is about – the domain says it all. The domains are easy to remember, because they match exactly what they sell.
Freelancer.in – If you are a freelancer, or need to find a freelancer, then where else would you go.
Registry.in – The .IN Registry itself knows the important of domain names.
Housing.co.in – Leading portal to buy a sell a house.
Copyright.in – The Government of India’s Copyright Registration Office understands the importance of intellectual property.
Hosting.co.in – Stellar domain to stand out in the competitive hosting arena.
Paycheck.in – The Indian Institute of Management gets it and uses a generic to provide a comprehensive information portal.
SEO.in – If you are looking for an SEO company in India, these guys seem to be switched on.
Ping.in – Blog ping service.
Tshirt.in – Where else would you get a tshirt?
Yoga.in – Find a yoga school or retreat.
Gadgets.in – For all the gadgets you could ever need.
StartUps.in – Understands the importance of a domain name for start ups.
LiveScore.in – Get live scores of the latest football and other games.
Recharges.in – The place to get your mobile recharged.
Brandable domain names – For these websites, an easy-to-remember term is used brand the website.
Click.in – Free classified ads.
Next.co.in – Air conditioning to keep you cool
Indeed.co.in – Job portal
Crossword.in – Leading retailer of books and other media.
Hike.in – Messenger service.
Pair.co.in – Hosting and related services.
Matrix.in – Provides international mobile communications services. What a mouthful – good reason to choose a catchy brand.
Sync.in – Offers a web based word processor.
Clay.co.in – Provides wireless telecom solutions – again, something that makes sense to brand rather than use a generic term.
Gigabyte.in and Gigabyte.co.in – Memborable domain name for a technology company.
Readers.in and Readers.co.in – Offers stationery and technology products and services.
Payback.in and Payback.co.in – Multibrand loyalty program.
Naturals.in – Hair and beauty salon.
Busy.in and Busy.co.in – Easy to recall name for a provider of business software.
Mustard.in – Design studio that obviously understands marketing.
Photon.in – Provides omnichannel and digital experiences.
Hop.in – Cool app for copying and sharing content.
Accurate.in – Group of leading academic institutions.
Safari.in – Sells designer travel bags.
Ensure.co.in – Web design company.
Genie.in – Android app.
Magnificence.in and Magnificence.co.in – Designer gift packing boutique.
Supreme.co.in – Leader in India’s plastics industry.
Reliable.co.in – Check out their reliable forex software.
Speciality.co.in – Restaurant company that will make you feel special.
Think about how competitive the market in India is. Why deprive yourself of a competitive advantage and make do with an inferior domain name? Secure a premium generic or brandable domain, and leapfrog your competition.